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Our
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Mama
Abui Plaza, No. 2 Hall Avenue, Adabraka, Accra.
InternetGhana Co.
Ltd. P. O. Box AD 84 Adabraka, Accra - Ghana
Tel:
021 -251871-6
Fax:
021 -251877
Emails:
support@ighmail.com
support@internetghana.com
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CEO's
Speech in South Africa
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Mr.
Chairman, Ladies and Gentlemen
I am pleased to present InternetGhana’s experience
in the deployment
and rollout of Broadband Internet Services in Ghana.
Having begun the rollout of Ghana’s first ADSL
deployment in 2003, InternetGhana has an experience
to share that I believe serves an excellent case study
for competing private operators looking to deploy
Broadband Service.
Next
slide
InternetGhana has always been pioneers in
the Internet Industry in Ghana, since its incorporation
in 1996, with the first 64kbps fully digital end to
end connectivity to Internet MCI of the USA.
InternetGhana followed this with the deployment of
ISDN technology over leased copper circuits to enable
the provision of digital connectivity to clients both
for Data Wide Area Network’s (WAN) and Internet
access. |
Next
slide
Our ADSL innovation was a natural consequence
of the poor quality and service that our Dialup
service provided to clients, with the nightmare
of 100, 2wire analog phone items per POP. For InternetGhana,
DSL Service would excite a stagnant market, offer
higher Bandwidth and appeal to the SME’s who
could not afford full leased circuits.
In April 2003, InternetGhana begun testing of the
technology and in June 2003 began mass deployment.
Service category was tailored to meet 3 principal
users.
Next slide
Home
Users
Office Users
Schools and faculties
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slide
Other products in the portfolio was our Sprint
Direct Service that offer end to end connectivity
to the Sprint USA Tier 1 backbone in bandwidth capacity
of N x 64kbps.
Next slide
Technical Challenges
The principal technical challenge was that
of training the technical staff of Ghana Telecom to
the principals of shared access or local loop unbundling.
InternetGhana worked tirelessly with 3 levels of Ghana
Telecom staff, from the Technical Managers to the
exchange MDF technicians.
By June 2003, some 6 exchanges have
been wired for DSL Service deployment. InternetGhana
DSLAMS are based on the ADSL and ADSL2x standard.
Over 1500 ADSL ports are currently
deployed and another 1000 port in reserve awaiting
deployment.. Field Technical challenges were issues
of last mile cable quality and InternetGhana in several
cases had to replace these last mile cables to higher
grade twisted cables.
Field
coordination with Ghana Telecom staff to solve cable
problems was the biggest time factor in  addressing
service failures.
The technology of DSL was new in the Ghanaian market
place and at the time of launch, it became clear that
advertising to educate the public on the benefits of
DSL was crucial to its success.
Indeed, for the next year, InternetGhana undertook the
extensive Broadcast and Print media campaign to create
public awareness of the technology platform.
Next
slide
As a result, in December 2003, we had a
winning product characterized by the following: -
1. InternetGhana delivered service
to over 80% of applicants within 48 hours.
2. Client satisfaction was high, with
a total client volume of 275 clients out
of a targeted 2000 clients.
MORE |
Copyright
©2006-2007. InternetGhana Ltd. All rights reserved.
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